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Is ASUS a Good Brand? [The Positive, the Negative, and the Ugly]

Is ASUS a Good Brand?

If you’re in the market for a laptop or a desktop computer, chances are you’ve spotted an ASUS model up the alleyway.

The features ASUS includes with its PCs at such a low price make this an irresistible offer. However, it is normal to wonder if you can trust this relatively young brand.

To make a fair decision, you would have to do a lot of research. You would have to read customer reviews, look at products side-by-side, look at company statistics, and so much more.

Fortunately, you can save all that time since we have taken care of everything for you.

We will explore the company’s performance and dependability in detail in this exhaustive assessment, depending on how their goods operate in real life.

Additionally, we will compare ASUS to other leading companies to give you a better picture of where it stands in the competitive personal computer industry.

Are you prepared to dispel all your doubts? Let us proceed!

Is ASUS a good Brand?

In general, the answer is yes; ASUS is a good brand. However, the topic of what makes ASUS a good computer manufacturer is a multi-layered one.

To begin peeling back the layers, let’s examine a few essential characteristics that define a reputable computer brand.

Each brand has its own set of advantages and disadvantages, which we shall examine as well.

Why Do We Believe ASUS Is A good Laptop Brand?

To determine the worth of any computer brand, we must first understand what makes a brand good.

The build quality of their products, battery life (for a laptop or tablet), accessibility to the company’s innovations, specification-to-price ratio, and customer service are just a few of the factors that contribute to a good laptop/computer brand’s foundation.

How does ASUS do in these graphs? Let us examine it in further depth.

Construct Quality
When we discuss ASUS as a brand, the first thing that springs to mind is the company’s exceptional build quality.

This Taiwanese manufacturer produces high-quality equipment with industry-leading durability. They are made of high-quality materials and have robust designs that minimize the possibility of unintentional harm.

Price Range Versatile
ASUS offers a diverse selection of goods. From a few hundred dollars to many thousand dollars, ASUS offers a device for every budget.

Additionally, the firm sells laptops in a wide range of pricing points to fit every demand.

As with the construction quality described above, component selection is a significant factor in determining the difference between an average and a good computer maker.

If you choose an ASUS computer, you’ll discover that it features best-in-class hardware (CPU, GPU, RAM, and storage) for its targeted clients at any price point.

They occasionally compromise on the design of their laptops to save money, but their computers are always powerful.

Warranties and After-Sales Service
ASUS, like many other businesses, offers a 12-month warranty on all of its products. Although the warranty period begins on the day of purchase, you may repair your gadget only at an approved service facility.

It’s critical to keep in mind that ASUS has a limited number of repair facilities, which means that if you have an issue that they cannot resolve over the phone, you will need to mail your computer to them and pay for shipping.

Additionally, the organization offers to prolong your warranty duration for a few additional bucks.

While most people will disregard it, a few additional dollars for a longer period of peace of mind sounds like a good deal.

Who Manufactures ASUS Laptops and Where Are They Manufactured?
Unlike the majority of other laptop manufacturers, ASUS does not manufacture its laptops or desktops in China.

ASUS is a Taiwanese firm that manufactures all of its products in-house. Additionally, the laptops’ bodies and other components are not imported from China; ASUS produces them.

What Are ASUS’s Advantages and Disadvantages?
ASUS is unquestionably a superior laptop maker. It is a market leader and goes head-to-head with other technology behemoths such as Acer and Dell.

However, just like anything else, ASUS goods have certain advantages and disadvantages. Let us take a brief examination of them.


  • Quality: ASUS produces some of the highest-quality items on the market. You may use these computers for years without seeing any noticeable performance degradation.
  • Price: The brand is well-known for its affordable laptops that span all price points, from entry-level to professional gaming hardware.
  • Longevity: They manufacture some of the most sturdy and long-lasting laptops available, with some models lasting up to a decade.


  • Inadequate Service Centers: Numerous places suffer from a serious dearth of service centers. This can become a problem if your computer develops a problem, as repairing it at an unlicensed service center will void your device’s warranty.
  • The laptops’ weight: Some of ASUS’s top models are somewhat heavier than comparable laptops from their competitors.

How does ASUS stack up against other manufacturers such as HP, Dell, Lenovo, and Acer?

Thus far, we’ve seen how ASUS operates as a corporation and the many laptops it sells. However, what happens when you compare it to other brands available?

Acer vs. ASUS
Acer also sells a variety of PCs. Both firms compete in nearly every pricing bracket and provide comparable items. At the budget end of the spectrum, their models are so close that picking a winner is difficult.

However, when it comes to sheer performance, ASUS outperforms Acer by delivering more powerful devices at a lower price.

Having said that, both firms provide high-end PCs with a plethora of configuration possibilities, but if forced to pick a winner, it would be ASUS.
ASUS is the winner.

Lenovo vs. ASUS
Lenovo’s practical and reliable PCs give ASUS a run for its money in the entry-level and mid-range sectors. Numerous computers from both manufacturers are direct competitors.

A good example would be Lenovo’s Ideapad series and ASUS’s Vivobook series, both of which are heavily focused on producing inexpensive laptops with respectable specifications.

However, when the two are compared, Lenovo laptops frequently outperform their counterparts in terms of design and build quality.

Although both companies provide almost the same performance at a comparable price, Lenovo’s build quality and design give it the lead over ASUS.

Lenovo is the winner.

HP is a well-known brand in the computer business. When compared to ASUS, it has a significantly bigger market share.

However, in practice, they both produce powerful computers with comparable specs.

Even in the premium gaming category, the ASUS ROG and HP Omen series are fierce competitors.

Even at the entry level, HP delivers the higher build quality of the two brands, whilst ASUS offers somewhat better performance at the expense of a sturdy build.

However, based on your application, you can choose amongst the company’s goods.

There is no winner.

Dell vs. ASUS
ASUS and Dell are both well-known brands that provide high-quality goods. Dell, the more established of the two, has a bigger market share.

Even though ASUS is a younger firm, it provides a stiff challenge to Dell.

Within a certain range, particularly at the entry level, Dell prioritizes new features, whereas ASUS prioritizes sheer performance.

However, Dell provides far superior customer assistance, making it the victor in this category.

Dell was the winner.

ASUS Laptops Series

ASUS provides a diverse selection of laptops. Consider their most popular product categories.

Series of ASUS Gaming Laptops
ASUS is a household name in the gaming world. The firm offers two of the most capable gaming laptop series available.

The TUF series is aimed at budget gamers, and the ROG series is aimed at high-end gamers.

Both gaming laptop models include strong technology capable of effortlessly navigating any contemporary game.

However, achieving desktop-level performance on a laptop requires some trade-offs. In this case, it’s the battery life, which is roughly 4-5 hours on average.

This line of computers is sleek and attractive, with high build quality. Additionally, the Zenbooks come equipped with fast CPUs and gorgeous screens.

This high-end laptop series competes with Dell’s XPS line and Apple’s MacBook lineup. If you’re not a big gamer or require a mid-range workstation, a Zenbook may be the right choice for you.

Studio-Book Collection
The ASUS Studio-Book series is a new addition to the company’s laptop lineup.

As implied by the name, the Studio book is primarily intended for specialists and professionals who want the best workstation for intensive picture or video editing, simulation, and similar tasks.

At the top end, Studio-books are equipped with NVIDIA Quadro GPUs and Intel Xeon CPUs, which are computing powerhouses typically seen in server-class PCs.

Therefore, if you’re in the market for a powerful workstation, consider a studio book.

The VivoBook Collection
If you’re looking to purchase a high-quality computer without breaking the bank, the ASUS VivoBook series is a godsend.

While the Vivobook is not the most visually appealing laptop available, its powerful performance will always have your back.

The series’ higher-end models also include certain premium features like IPS panels and dedicated graphics.

This series competes with Lenovo’s Ideapad and Dell Vostro in the entry-level market, and its versions frequently outperform their competition.

Chromebook Collection
ASUS’s Chromebook line has some of the best laptops running Chrome OS. What now sets their Chromebooks apart from the competition is their higher build quality and beautiful designs.

ASUS Chromebooks are powered by top-of-the-line ARM processors and the fastest flash memory available, ensuring a speedy and lag-free experience. If you’re searching for a laptop that’s simple to use, compact, and powerful, the ASUS Chromebooks have you covered.

ASUS’s ExpertBook line is aimed squarely at working professionals and businesspeople. They provide the optimal performance that a working professional needs.

These devices are optimized for multitasking while maintaining an impressive battery life.

Apart from that, the majority of laptops in this series include 32-64GB of RAM and 1TB SSDs.

Due to the lack of a gaming focus in this range, you will not receive a strong graphics card. If you’re looking for a reliable laptop with long battery life, strong technology, and a clean, professional style, consider the ExpertBook series.

Their Most Innovative Laptop Offerings

Until now, we’ve discussed the whole ASUS laptop line. However, selecting the optimal lineup from among these options presents another difficulty.

As a result, we conducted a study and determined their greatest laptops for various purposes.

Let us examine them.

ASUS ROG Strix G17 is the best ASUS gaming laptop.

If you’ve been an active member of any gaming community, you’ve probably heard the term ROG. ASUS’s ROG line produces the best-in-class gaming laptops. And as the ROG Strix G17 is the greatest in the series, it delivers on that promise.

The G17 is equipped with a slew of powerful components, including an 8GB RTX 3070 GPU, the Latest AMD Ryzen R9-5900HX CPU, and 16GB RAM.

This hardware configuration enables you to play any current game with a frame rate of 100+ frames per second with Ultra HD visuals.

All of this power, paired with the G17’s sleek design, results in a dreamlike gaming experience without breaking the budget.

ASUS ZenBook 13 is the best ASUS laptop for college students.

Every college student desires a laptop that enables them to effortlessly do all of their projects and chores while also serving as their entertainment intermediary on weekends. The ASUS Zenbook 13 satisfies all of those criteria.

With a 22-hour battery life, the Zenbook effortlessly lasts a whole day, from early-morning lectures to late-night homework.

As amazing as the battery backup is the hardware mix. It features an Intel Core i7 processor, 16GB RAM, and the fastest 512GB PCIe NVMe M.2 SSD, all of which contribute to its outstanding performance.

The ROG Zephyrus 15 is the best ASUS laptop for video editing.

Any video editing computer’s backbone is built on a good GPU and CPU combo. That is precisely what the Zephyrus 15 from ASUS’s ROG line features.

It features an AMD Ryzen 9 CPU and an NVIDIA GeForce RTX 3070 graphics card. This combination enables the use of any video editing program and the rendering of 4K movies.

Having insufficient storage capacity is a fairly typical problem for video editors.

To address this, this laptop includes a 1TB PCIe NVMe SSD that provides enough storage while also enabling video editing tasks thanks to its fast data transmission speeds.

And, as an added bonus, the display runs at 165Hz, allowing you to create extreme slow-motion recordings without being constrained by your monitor’s quality.

ASUS TUF Gaming is the best ASUS laptop for photo editing.

While ASUS touts the TUF series as gaming laptops, they are also excellent for picture editing. Indeed, photo editing demands far less RAM and processing power than video editing machines.

However, the unavoidable requirement for a dedicated graphics card is undeniable.

The ASUS TUF Gaming laptop is equipped with a GeForce RTX 3060 discrete GPU and 16GB DDR5 RAM. Both function in conjunction with the Intel 12th Gen i7-12700H CPU to provide a fluid picture editing experience.

Therefore, if you’re searching for a budget-friendly picture editing laptop that doesn’t skimp on performance, the TUF Gaming is an excellent choice.

ASUS Zenbook Pro Duo15 is the best ASUS laptop for music production.

If you’re in the market for a new laptop for music production, ASUS has you covered with the Zenbook Pro Duo 15. A powerful yet light laptop with sufficient juice to power you through your production drive.

This laptop is equipped with discrete graphics, 16GB RAM, and an Intel Core i7-10870H CPU.

However, what sets the Zenbook Pro Duo15 apart is its elegant design and creative features such as the ScreenPad, which doubles as a secondary touchscreen.

This not only simplifies operating the laptop but also enables you to swiftly pan around and precisely identify the start and end positions of a portion of audio to crop.

ASUS VivoBook 15 is the best ASUS business laptop.

The VivoBook 15 is a slim laptop powered by an Intel i7-1165G7 CPU, 16GB RAM, and a 1TB PCIe SSD.

Apart from the usual laptop features, ASUS includes a fingerprint sensor for further protection.

The laptop weighs a little under 3.75 pounds and has a battery life of up to 15 hours under heavy use.

ASUS ZenBook Flip 13 is the best ASUS 2-in-1 laptop.

ASUS is a manufacturer of some of the most popular convertible laptops on the market.

With a strong mechanical foundation, a sleek touch screen, and complete pen compatibility, it’s simple to understand why the ASUS ZenBook Flip 13 is the company’s greatest 2-in-1.

The touchscreen laptop features a 360° hinge that enables you to fold the keyboard completely back and convert it to a tablet. And, at 3.31 lbs, it’s light enough to tote about, making it a genuinely mobile tablet.

The hybrid laptop is powered by a 12th Gen Intel Core i7 CPU and is equipped with 16GB RAM and the fastest 1TB PCIe NVMe M.2 SSD.

Thus, you get a highly powerful hardware combination, a very lightweight design, and an even sweeter price tag.

Are you looking for other recommendations? This post will discuss the greatest ASUS laptops.

Are ASUS Desktop Computers a Good Buy?
ASUS produces some of the highest-quality desktop computers on the market, with strong technology and sturdy build quality.

However, they, like any other product, have their ups and downs. Let us quickly review a few of them.


  • Versatility: ASUS desktops provide a diverse selection of configurations to suit your specific needs. ASUS’s multiple desktop computer lines encompass everything from gaming machines to slim AIOs and small PCs.
  • Competitive pricing: The majority of ASUS models are reasonably priced and provide excellent value for money. Even at the entry-level pricing point, they utilize the most powerful and efficient hardware available.
  • Unique designs: ASUS has some of the best-looking laptops on the market, from their ROG gaming line to their AIOs. Not to mention the amount of ingenuity demonstrated in the design of their Mini PCs and Stick PCs. (More on that later in this section.)


  • Availability of Service Centers: As noted before in the laptop section, the lack of service facilities in several global countries is a serious concern.
  • Absence of drivers: ASUS devices frequently lack good driver support. With older models, it’s quite difficult to obtain the correct drivers for a large number of critical components and functions.

ASUS Desktops Series

As with their laptop series, ASUS offers a diverse selection of desktop PCs tailored to certain use cases. Consider a couple of them briefly.

ASUS Gaming Desktop Product Line
ASUS has established a reputation for producing some of the greatest gaming machines on the market. ROG and ROG Strix are the company’s two gaming desktop ranges.

As is the case with laptops, the ROG line incorporates best-in-class gaming hardware to deliver jaw-dropping performance in all contemporary games. If you’re a hardcore gamer with unlimited money, these PCs will pique your curiosity.

Series All-in-One
ASUS’s All-in-one desktop product range exemplifies productivity. The models adhere to a minimalist aesthetic by enclosing all technology within the display.

This, coupled with their creative designs, elevates ASUS’s AIOs to the top of the market.

ASUS manufactures two distinct lines of all-in-one computers: Zen AIOS and ASUS AIOs. The Zen AIOs are the company’s top-of-the-line all-in-ones, with the latest hardware and outstanding aesthetics.

Alternatively, the ASUS AIO series offers some of the most affordable PCs with respectable performance.

Series of Mini PCs and Stick PCs
ASUS is always developing its products. Mini PCs and Stick PCs are direct descendants of that same idea.

These two series provide you with a computer that is so small that it can be carried in a bag.

MiniPCs are small computers with an extremely compact form factor that fits easily into a small bag.

Stick PCs take things a step further since they are essentially pen drives equipped with all the capabilities of a computer that can be plugged into any monitor and used.

ExpertCenter Collection
ASUS’s ExpertCenter Series includes some of the company’s greatest workstations. These computers come equipped with plenty of RAM and storage.

They are not GPU-centric but rather have lightning-fast CPUs that effortlessly sail through any professional job.

There is no dedicated graphics card on these computers since they are designed for multitasking rather than gaming or video editing.

Therefore, if you’re searching for a powerful desktop that can handle all of your office demands, the ASUS ExpertCenter Series’ extensive lineup is certain to have something for you.

ASUS has several excellent Chromebooks on the market. And when it came to creating PC counterparts, the business created the Chromebox.

They resemble a game console, and when connected to a keyboard, monitor, and other peripheral devices, they transform into a portable workstation.

However, unlike their laptop equivalents, which have ARM CPUs, the Chromebox features Intel core processors.

When compared to ARM devices, Intel CPUs offer significantly higher performance and can handle considerable multitasking. However, they, like Chromebooks, operate on Google’s lightweight and secure Chrome OS.

FAQs on Is ASUS a Good Brand?

Did we overlook something? To that end, the Q&A section below will address further concerns.

Is ASUS a Good Manufacturer of Gaming Computers?

ASUS manufactures some of the industry’s greatest gaming desktops and laptops. With its beautiful aesthetics and great performance, their ‘Republic of Gamer’ (ROG) series PCs have earned the hearts of many gamers.

Is ASUS a manufacturer of its components?

ASUS manufactures a significant portion of the components used in their devices. They frequently manufacture components such as the motherboard and power supply in-house.

However, they also outsource the majority of other components such as RAM, CPUs, and SSDs to third-party manufacturers.

Which ASUS Computer Is the Best?

The answer to the question is context-dependent. ASUS offers a diverse selection of PCs that address a variety of market segments. Thus, the optimal computer for you would be determined by the tasks you require your computer to perform.

If you’re a die-hard gamer, the ROG series is the way to go, but if you’re looking for creative productivity, the Studio Book is the way to go.

Conclusion on Is ASUS a Good Brand?

ASUS is an excellent firm that is committed to providing its consumers with affordable and powerful laptops. The firm sells dependable PCs and laptops at affordable prices.

They provide some of the top products with unrivaled performance at the starting level. The same holds as you progress up the product ladder.

ASUS frequently offers complimentary accessories and improvements to complement their already great lineups.

The disadvantage is that they only have a few repair shops, which means you will almost certainly have to mail your computer in, and you will have to pay for shipping even if your machine is covered by warranty.

In general, if you opt to purchase from ASUS, you will receive a high-quality PC.

Read more: Why Does My Laptop Keep Disconnecting From Wifi

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Avatar for William Larson

William Larson is a computer engineering graduate and a techy writer and a laptop enthusiast based in New York who is the man behind BestLaptopsVenture.com, where he reviews and writes professionally about laptops & cutting-edge technology with more than 12 years of experience in the industry. He tends to spend most of his time researching the best laptops. His love for studying laptops enables him to assist others to find the best laptops. He has written and managed content for tech websites like Laptops, Computers, T-Sprint, and TracFone Wireless, etc. On YouTube, he reviews laptops, How to guides, Tips, peripherals, and hold giveaways. You can follow him on Twitter.

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